828 Meters of Beauty with RPC

To support the launch of the RPC The Slim lipstick, YSL challenged Digitalli to create a film that would be displayed on the Burj Khalifa in Dubaï.

An original 3-minute video calling for different skills : 3D creation, motion design and post-production.

A YSL private event was also organised in front of the tower and brought together the Middle East top influencers.

Furthermore, the event organised by YSL was a great success, which enabled the operation to be widely relayed on SoMe platforms.